I develop strategies that turn human stories and consumer touchpoints into connected digital and physical experiences.
UX/CX MARKETERDIGITAL PRODUCER
BASED IN NYC 🗽
ABOUT
I’m not an advertiser; I’m an experience architect.
My work sits at the intersection of research, tech, and creativity, using data and design to craft experiences that are both human and measurable. With over a decade of experience spanning lifecycle marketing, CX strategy, and creative production, I’ve helped global brands, institutions, and early-stage Founders engage single audiences of over 15 million through meaningful, connected journeys.
Starting my career in physical brand execution and print production environments, I built signage, POS displays, and immersive installations that shaped how people experience space and time. Today, I apply that same sensibility to digital ecosystems – producing omnichannel (Web+Email+Push+SMS) lifecycle campaigns, onboarding flows, and managing digital properties that scale engagement while keeping the human story at the center.
Beyond my corporate work, I also explore storytelling through media production and event curation, producing short documentaries, narratives, and social events inspired by anthropology and culture. Whether through a brand touchpoint, a user flow, or a story told, my goal is the same: to build experiences that feel intuitive, emotional, and built to last.
ABOUT
UX/CX MARKETERDIGITAL PRODUCER
BASED IN NYC 🗽
I’m not an advertiser; I’m an experience architect.
My work sits at the intersection of research, tech, and creativity, using data and design to craft experiences that are both human and measurable. With over a decade of experience spanning lifecycle marketing, CX strategy, and creative production, I’ve helped global brands, institutions, and early-stage Founders engage single audiences of over 15 million through meaningful, connected journeys.
Starting my career in physical brand execution and print production environments, I built signage, POS displays, and immersive installations that shaped how people experience space and time. Today, I apply that same sensibility to digital ecosystems – producing omnichannel (Web+Email+Push+SMS) lifecycle campaigns, onboarding flows, and managing digital properties that scale engagement while keeping the human story at the center.
Beyond my corporate work, I also explore storytelling through media production and event curation, producing short documentaries, narratives, and social events inspired by anthropology and culture. Whether through a brand touchpoint, a user flow, or a story told, my goal is the same: to build experiences that feel intuitive, emotional, and built to last.
BRAND EXPERIENCE
