Durrock Knox - Digital Producer & Marketing Specialist

ABOUT

Durrock Knox is a Digital Producer and Marketing Technologist. He launched his career managing design & print projects for Fortune 100 companies in the Washington DC/Baltimore and Philadelphia regions. He later relocated to New York City where he became an integral part of some of the city’s most recognizable print promotional campaigns for major consumer brands such as Jockey, Proctor & Gamble, Havaianas, and Faberge. Later on, he switched into the marketing space where he produced campaigns for iconic New York City institutions such as the International Center of Photography and New York Road Runners in addition to leading publications such as WebMD, American Banker, and Ebony. Durrock is currently active in the Los Angeles region continuing his work in Digital Production and MarTech.

SKILLS

Digital Marketing

From large publications to small tech start-ups, Durrock has managed the development and execution of digital (social/email) campaigns to audiences and lists of over 1.5m subscribers. Using marketing automation programs such as Marketo, Pardot, Eloqua, and ExactTarget, he has strategically segmented lists, tracked behaviors, designed dynamic email templates, and developed customized dashboards for real-time reporting across all campaign channels.

Print Production

As a Project & Production Manager, Durrock has led the production for large scale print projects for major retailers, real estate brands, and educational institutions. His extensive digital and data background has allowed him to reorganize customer & client databases to execute comprehensive Variable Data Printing processes that automated the creation of customized catalogs, mail merges, and tailored promotional newsletters.

Visual Design

With Durrock, creativity is solidified. He has 10 years of experience as a freelance designer in print, digital, and web and knows his way around Adobe Creative Suite. Durrock has designed logos, brochures, social media wrappers, landing pages, and websites for publications and consumer brands. In addition to design, he is also a skilled photographer with experience shooting video and still visuals with Canon’s EOS line of DSLR cameras. Durrock consider’s himself an all-in-one stop shop for creativity.