Marketing Technologist with a decade of experience automating content distribution in both print and digital (email, push, sms, in-app, and VDP). My blend of creativity as a designer and tech has allowed me to be an integral part of several multi-channel campaigns at iconic media brands, innovative tech start-ups, and prominent non-profit organizations.
From large publications to small tech start-ups, Durrock has managed the development and execution of digital (social/email) campaigns to audiences and lists of over 1.5m subscribers. Using marketing automation programs such as Marketo, Pardot, Eloqua, and ExactTarget, he has strategically segmented lists, tracked behaviors, designed dynamic email templates, and developed customized dashboards for real-time reporting across all campaign channels.
As a Project & Production Manager, Durrock has led the production for large scale print projects for major retailers, real estate brands, and educational institutions. His extensive digital and data background has allowed him to reorganize customer & client databases to execute comprehensive Variable Data Printing processes that automated the creation of customized catalogs, mail merges, and tailored promotional newsletters.
With Durrock, creativity is solidified. He has 10 years of experience as a freelance designer in print, digital, and web and knows his way around Adobe Creative Suite. Durrock has designed logos, brochures, social media wrappers, landing pages, and websites for publications and consumer brands. In addition to design, he is also a skilled photographer with experience shooting video and still visuals with Canon’s EOS line of DSLR cameras. Durrock consider’s himself an all-in-one stop shop for creativity.